The Science of Experience



Conquer Winter Real Estate with SPF

Posted by Emillie Lee

Dec 21, 2017 11:22:07 AM

While many homeowners assume that it's best to put their homes on the market in the spring or summer, this is not always the case.

If you have a well-insulated home in a chilly area, selling it during the winter months is a great way to showcase the insulation. 

In most areas, there are fewer homes on the market in the winter, which means that you'll have less competition. If your home is well-insulated, prospective buyers will notice this more during the winter than at any other time of the year. They'll notice the lack of drafts as they walk through the home, and if they inquire about recent heating bills, they'll be pleased by the numbers they see. Buyers who are specifically looking for a well-insulated home may, in fact, be shopping during the winter because they know it will be harder to identify a well-insulated home in the spring. Thus, listing your home when the temperature is still low allows you to cater to a this specific market of buyers.

Don't be shy about including information about your home's polyurethane spray foam insulation in your advertisements and listings. It is information like this that will inspire potential buyers to come see your home in person. Make sure they're greeted with a warm and cozy setting. Light a fire in the fireplace if you have one, and decorate with warm, seasonal colors such as red, deep blue, and dark green. Potential buyers will feel as though they're being welcomed in and out of the cold, and this is exactly the feeling a home should create.

To learn more about polyurethane spray foam insulation and its benefits for homeowners, visit NCFI Polyurethanes. Spray foam is your go-to solution for making homes more comfortable, even on the coldest winter days.

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Topics: Energy Efficiency, Environmentally Friendly, R-Value, Winter, High Density Foam, Attic, insulation, frozen pipes